Land Rover Discovery. Indianapolis, June 30, 2024. Editorial credit: Jonathan Weiss/Shutterstock.com.

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Which New Vehicles Do People Dump The Quickest?

Written By: CarPro | Nov 5, 2025 12:11:57 PM

If you've ever had buyer's remorse about a new vehicle you've purchased you're not alone. It's one reason Car Pro Show host Jerry Reynolds always recommends a test drive. 

A new study from iSeeCars lists the Top 10 New Cars Owners Resell In The First Year. All of them - luxury cars. The list is topped by the Land Rover Discovery Sport with 28.3% of its owners selling it in the first year — nearly eight times the average rate of 3.6%.  

Top 10 New Cars With Highest First-Year Resell Rate

  1. Land Rover Discovery (28.3%)
  2. Porsche Macan - (22.2%) 
  3. Mercedes-Benz GLB - (21.2%)
  4. Mercedes-Benz CLA (20.4%)
  5. Mercedes-Benz GLA (16.7%)
  6. Range Rover Evoque (16.4%)
  7. Mercedes-Benz C-Class  (14%)
  8. Land Rover Discovery (13.6%)
  9. BMW 5 Series (13.4%)
  10. Jaguar F-PACE (13.3%)

Porsche is the brand most likely to be resold in the first year, with 16% of its new cars resold by their original owners within 12 months.

Top 10 Non-Luxury Cars With Highest First-Year Resell Rate

The new non-luxury models most likely to be resold include the MINI Clubman, Mitsubishi Mirage G4, and Mazda CX-70.

  1. MINI Clubman (11.4%)
  2. Mitsubishi Mirage G4 (8.6%)
  3. Mazda CX-70 (7.2%)
  4. MINI Countrymen (6.7%)
  5. Hyundai Sonata (6.4%)
  6. Mazda CX-90 (6.4%)
  7. Hyundai Santa Cruz (6.4%)
  8. Toyota GR Corolla (6.3%)
  9. Jeep Cherokee (6.3%)
  10. MINI Hardtop 4-Door (6.3%)

About the Study

iSeeCars says it analyzed over 18.5 million new cars sold in 2023-2024 to identify which vehicles and brands were resold as used within the first year. The analysis found that the average first-year resale rate for new cars is 3.6%, while resale rates for the top 10 models range from four to eight times higher.  

Photo: Land Rover Discovery. Indianapolis, June 30, 2024. Editorial credit: Jonathan Weiss/Shutterstock.com.
 

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