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  • Lexus Teams Up With Marvel For New RZ 450e Ad Campaign

    Lexus Teams Up With Marvel For New RZ 450e Ad Campaign

    Each week, our veteran radio news journalist, Laura Reynolds, brings interviews with top auto industry execs to CarPro. You can hear her latest Auto News shorts right here. In a hurry? Then you'll love these 1-2 minute interview segments.

    Segment Transcript

    I’m Laura Reynolds with CarPro.com.  Trailers are out for the new “Black Panther: Wakanda Forever” movie and once the movie hits theatres on November 11th you’ll notice some familiar Lexus vehicles such as the LC 500 Convertible and the Lexus GX used in chase scenes. Lexus is also working with Marvel Studios on a 90 second video featuring Lexus’ first ever battery electric vehicle, the RZ 450e. Director Anthony Leonardi III says quote “I hope people watch the ad and feel like they are in a great movie. For each Lexus spot, I treat the vehicle like a character, so like a Marvel character, the RZ 450e is the hero. It is the star.” End quote. You can see the ads on Lexus’ YouTube channel and social media platforms. The RZ 450e has a 65.6 kilowatt battery pack and dual-motor system with 308-horsepower. Starting MSRP is about $55,000 dollars. For more information on these and other vehicles, check out CarPro. com. With Today’s Auto News, I’m Laura Reynolds.   

    Lexus_MY23_RZ_BlackPanterWF_BTS_AnElectricFuture_01Credit: Lexus.

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    Photo Credit:  Lexus.