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  • Auto News in 2 Minutes: Ford Raptor R, New OnStar At-Home Service

    Auto News in 2 Minutes: Ford Raptor R, New OnStar At-Home Service

    Each week, our veteran radio news journalist, Laura Reynolds, brings interviews with top auto industry execs to CarProUSA. You can hear her latest Auto News shorts right here. In a hurry? Then you'll love these 1-2 minute interview segments.

    Segment Transcript

    I’m Laura Reynolds with CarProUSA.com.  Ford Marketing Manager for the F-150 Raptor R Brian Bell talks about Ford’s most powerful Raptor ever. "It really starts with that powertrain because it's built on the third-generation Raptor which has been a great success already and the 3.5-EcoBoost is a great powertrain for us. You know and Raptor has such a strong suspension, it all starts with that suspension for that high-speed off-roading environment and that doesn't change, really Raptor R we modify it slightly to deal with a little more power that's coming out of the rear wheels, a little more weight over the front wheels, things like that.  But it's basically that same you know fantastic Raptor suspension that we add to with this new you know 5.2-liter supercharged inter-cooled powertrain to it and then you know we kind of give customers some accents show it shows on the exterior. We don't change the bodywork dramatically but what we do is we put like Code Orange accents on the exterior and in the interior of the truck so they really kind of spot it coming at ya.” Starting MSRP is just over $109,000. 

    General Motor’s OnStar has unveiled a new brand identity. Director of OnStar Marketing Laura Thornton also says OnStar now covers motorcycles and has partnered with Alexa. Thornton: "So what this does is this integrates our safety services directly into your home. And how it works is essentially you can say to Alexa,  Hey Alexa I need help,  and Alexa will summon OnStar and an OnStar advisor will come over your Amazon Alexa device and provide those same emergency support services that we provide on the road to you and your home. This is special for us because it's a gap in not only our customer experience but in a customer experience in general.  Aside from calling 911 there's really no way to get direct help in the home. So we've trained up our advisors to be able to handle a whole host of new use cases and support area as that we know our customers are going encounter at the home and we're really excited about this one.” 

    For more information on these and other vehicles, check out CarProUSA.com. With Today’s Auto News, I’m Laura Reynolds.   

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    Photo Credit: MINI